SoQut Imaging
Elibio
When growth and product value are deeply intrecated.
SoQut Imaging developed an innovative MRI sequence designed to support liver disease assessment. But transforming scientific technology into a product healthcare professionals would actually use required more than building an interface. I led product discovery and experience design, working alongside scientists and medical professionals to define the MVP, challenge assumptions, and design workflows grounded in clinical practice.
Client
SoQut Imaging
Year
2026
Role
Scope
User Research · Product Discovery · Product Strategy · UX/UI Design · Usability Testing · Design Leadership
Location
Bègles, France
Project Status
Design delivered. Development in progress.
DESIGN PROBLEM
The product is currently under development. Clinical adoption and commercial outcomes have not yet been measured.
Technology alone doesn’t guarantee adoption. SoQut Imaging had developed an MRI acquisition sequence capable of producing quantitative liver data. The challenge was to build the software that would allow healthcare professionals to process, interpret, and reuse those results.
My mission was to help the team move from a technology-driven vision to a product grounded in real-world clinical practices.
RESULTS
Product strategy
An evidence-informed MVP
Defined priority workflows and features based on clinical needs, market differentiation, and operational constraints.
Design delivery
A tested product experience
Delivered tested interaction designs, UI screens, prototypes, and handoff documentation for development.
Team enablement
A more autonomous scientific team
Introduced user research practices and progressively enabled scientific team members to conduct interviews and usability tests independently.
USE CASE
Early discussions focused primarily on radiologists and hepatologists. We were designing for the wrong user. The initial assumptions didn’t reflect how radiology departments actually worked.
Challenge
Great technology doesn’t guarantee adoption.
The MRI sequence already existed. The software to exploit its results didn’t.
The challenge was to define a product that medical professionals would adopt alongside established tools, while preserving the scientific reliability of its measurements.
Problem
the market already relied on established tools and deeply ingrained workflows.
Why would medical professionals adopt another piece of software ? And, more importantly, how could we design a product that respected clinical responsibilities without adding unnecessary complexity?
OUTCOME & LEARNINGS
I involved scientific team members in field research, introduced usability testing practices, and progressively transferred responsibility. By the final sessions, team members were able to conduct some parts of the interviews and tests themselves.
Research framing
Making research priorities explicit.
Co-created interview guides with scientific experts, prioritizing questions by criticality and availability of secondary evidence to make the most of limited clinical access.
Collaborative fieldwork
Combining expertise with research rigor.
Coached team members on interviewing practices, consistent protocols, and when to introduce expert follow-up questions without disrupting participants.
Knowledge transfer
Enabling independent research.
Progressively involved scientists in conducting interviews and usability tests, until team members could lead sessions themselves.
REFLEXION
The product is still in development. But beyond delivering its design, I helped build the foundations for a team that could continue learning from users independently.
