Qima

Qima One

When growth and product value are deeply intrecated.

QIMA One is a B2B quality management platform used to manage factory inspections and product compliance. I redesigned its measurement workflows to address the gap between how inspectors were expected to work and how they actually performed inspections.

Client

Qima

Year

2023

Role

UX Designer

Scope

User Research · Product Discovery · Product Strategy · UX/UI Design · Usability Testing · Design Leadership

Location

Lille, France

Project Status

Design delivered. Development in progress.

DESIGN PROBLEM

Everything was designed on mobile before I arrived, and nor the voice control nor the capabilities of a phone was able to handle the work to be done.

Valuable data, trapped in spreadsheets.

Valuable data, trapped in spreadsheets.

Valuable data, trapped in spreadsheets.

Factory inspectors needed to record multiple measurements across product sizes and samples.

But the existing interface made this process unnecessarily difficult: fragmented data entry, limited visibility across measurements, and voice controls poorly suited to noisy factory environments.

Factory inspectors relied on Excel files to record measurements during quality inspections. These files were then attached to inspection reports, leaving QIMA without direct access to the underlying structured measurement data.

This limited the company’s ability to analyze inspection results and turn them into valuable insights for its clients.

Yet forcing inspectors to abandon their existing tools would have introduced additional friction.

The challenge was to improve data accessibility without disrupting the way people worked.

RESULTS

Operational efficiency

18% less time spent on measurements

Reduced average time spent completing measurement tasks during inspections, while maintaining comparable completion levels.

Workflow continuity

From spreadsheets to structured data

Designed measurement import capabilities to reduce manual re-entry and connect existing documentation practices with QIMA One.

Better data visibility

A foundation for future capabilities

Defined a progressive product strategy connecting data collection, redesigned inspection workflows, and future analytics for brands.

USE CASE

Designing for adoption before transformation.

Designing for adoption before transformation.

Designing for adoption before transformation.

When B2E users prefer spreadsheets to your product, valuable data might be out of reach for your B2B clients.

Challenge

QIMA needed to collect structured measurement data to unlock new analytical capabilities. But inspectors already relied on spreadsheets because the existing measurement experience didn’t adequately support their work.

Problem

QIMA One aimed to digitize inspection workflows, but its measurement tools didn’t adequately support the realities of factory work. Inspectors needed speed, flexibility, and visibility across multiple product variations. Their tool didn't offered the flexibility needed to adapt to production speed : the inspector wasn't able to add a point of measurement or a size, even though they were existing in the factory.

Approach

01 — Investigating the gap between product and practice

I combined funnel completion data, support feedback, and user research with inspectors and managers to understand where the measurement workflow broke down.

The research revealed that spreadsheets weren’t simply a workaround: they provided flexibility, visibility, and editing capabilities that the product lacked.

02 — Turning existing behaviors into product opportunities

Working with my Product Manager, I translated these findings into hypotheses and and turned product opportunities into a strategy that was compatible with technical constraints. :
- Meet users where they are : enable spreadsheet imports while extracting structured measurement data.
- Make the product worth using : Redesign measurement workflows to offer a more efficient alternative to spreadsheets.
- Turn data into value: lay the groundwork for future analytics helping brands identify manufacturing partners based on quality and production capabilities.

03 — Prototyping and validating the experience

I designed new measurement interfaces, including import workflows and editable tables organized by product size, checkpoint, and sample.

We reviewed the hypotheses through manager focus groups and user testing before refining the experience.

Approach

01 — Investigating the gap between product and practice

I combined funnel completion data, support feedback, and user research with inspectors and managers to understand where the measurement workflow broke down.

The research revealed that spreadsheets weren’t simply a workaround: they provided flexibility, visibility, and editing capabilities that the product lacked.

02 — Turning existing behaviors into product opportunities

Working with my Product Manager, I translated these findings into hypotheses and and turned product opportunities into a strategy that was compatible with technical constraints. :
- Meet users where they are : enable spreadsheet imports while extracting structured measurement data.
- Make the product worth using : Redesign measurement workflows to offer a more efficient alternative to spreadsheets.
- Turn data into value: lay the groundwork for future analytics helping brands identify manufacturing partners based on quality and production capabilities.

03 — Prototyping and validating the experience

I designed new measurement interfaces, including import workflows and editable tables organized by product size, checkpoint, and sample.

We reviewed the hypotheses through manager focus groups and user testing before refining the experience.

VISUALS

From research
to interaction design.